Marine Web Services - Dealer Solutions

Dealer Web Site Functionality

Functions and capabilities can easily be
added to meet a dealer's unique requirements.

Home, About Us, and Map/Hours pages introduce the dealer's store, including the dealership's history, location, products and services offered.

A complete Model Showroom displays all new manufacturer lines the dealer is authorized to carry. The showroom includes complete model-to-model comparisons, printable brochures, product image galleries and quote request capabilities with integrated lead management/quote response tools. All model information is maintained by MWS and updated automatically for dealers.

A Current Inventory/Pre-owned Showroom displays any dealer loaded models. The easy upload of information includes access to stock photos, preloaded specs and marketing text. Information can be entered once and then automatically loaded to the PSN portal site for additional exposure at no extra charge. Integration with eBay and other classified listing sites is also offered. Dealers can enhance listings with a library of "promotion" graphics as well.

Model Reviews by enthusiasts are filtered and monitored on the dealer's behalf by MWS before posting to the web site, which prevents inappropriate or offensive content.

Industry News on the dealers' web sites is continuously updated and maintained by MWS which offers the ability to have current, ever-changing content that keeps customers coming back to the web site more frequently.

An Online Credit Application provides the ability to receive and update finance applications in a secure environment to the financial institution(s) of the dealer's choice.

The Online Store/E-Commerce with preloaded catalog option allows dealers to load items into their own accessory catalogs with secure shopping cart capabilities. MWS also offers preloaded catalogs from the major OEMs, large distributors and select aftermarket accessory suppliers. Dealers can begin selling immediately and offer customers a tremendous selection of products.

The Service page provides an integrated Service Request Form.

The Online Parts Finder/Fiche* with integrated shopping cart features OEM parts fiche available online from select manufacturers. Customers can find the exact replacement parts they need online. This helps generate online sales and enhances in-store sales of profitable OEM replacement parts.

An Events Calendar with integrated photos keeps customers informed about what's happening at the dealership and in the area.

Numerous specialty pages are available including Guest Book, Rentals, Customer Page, Links to sites of interest and more.

A Dealer Newsletter program with integrated mass email capability allows dealers to send information to customers in their guest book, orders and/or quote lists.

Optional Web Site Analytics help refine and manage web site marketing plans and evaluate the performance of strategies to enhance web site traffic.

*Parts fiche available for OEM authorized dealers only

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